Peter DeBeukelaer

What products are listed for this advertiser?

Made in America Caramelized Biscuits, Made in the USA Chocolate Hazelnut Wafers, Made in America Chocolate Lined Wafers, Made in America Cookies, and American Made Pirouline Wafers.

Centuries of European quality all rolled up in the perfect wafer.

As the baker of Pirouline rolled wafers, the DeBeukelaer Corporation traces back 150 years of heritage, knowledge, and skill to Belgium. Now operating out of Madison, MS, our bakers still follow the same critical standards and traditions of our forefathers. With all that history behind the name, when we put DeBeukelaer on the package we promise it will be delicious and consistent every time.

BAKING ROOTS

1860 - Founded 1st Biscuit and Wafer company in Belgium
1885 - Recognized at World Fair in Antwerp
1888 - Started the DeBeukelaer Baking School
1978 ? The Pirouline Swirl becomes a licensed trademark of DBC Corporation
1984 ? Peter moves family to America to share his Heritage and begins producing Pirouline?
1989 ? Cr?me de Pirouline innovation introduced
2007 ? DBC opens state of the art production facility
2008 ? 100 calorie Cr?me de Pirouline Launched
2009 ? Launched 3.25 oz tin of Cr?me de Pirouline
2010 ? 4th generation baker joins the company.


The following is a reply from Peter DeBeukelaer to our question – "Are your products American Made?"

How do you know the products you have listed are Made in the USA?
Before including products in our database we review the advertiser’s website and/or contact them to ascertain the origin of their products. Some advertisers sell both Made in USA products and foreign ones. Therefore we highly recommend you review FAQ 2.

We immediately investigate any complaints regarding deceptive Country of Origin claims. If we determine an advertiser's claim is not truthful we will immediately remove the product/s from our database and suspend our relationship with the Company making the claim.

To document your complaint, email us by using our Contact Us page. We can only respond to complaints that have been submitted in writing.

What does Made in USA mean?
There is no law requiring most products to be labeled Made In USA, or have any other disclosure about the amount of U.S. content. However, for job creation purposes (see our Big Secret tab), if you have a choice between an imported product and one with no country of origin on its label, choose the product without a country of origin over the imported one. This is true because the product without the country origin on its label has at least some American labor in its content and the imported one most likely does not.

Note: Imported products are required by law to country of origin on their label and products partially Made In USA do not. To answer this question completely reviewing our Labeling Tips 1, 2 & 3. These tips are accessible from scrolling to the bottom of our home page clicking Browse All Tips button.